merelygifted

The Amazon founder says giving money away ‘is really hard’. Luckily, poor people do far more of it than he does, says Guardian columnist Marina Hyde

How bracing to wake up yesterday and read that Amazon founder Jeff Bezos had donated $100m to Dolly Parton’s charitable endeavours, at his own “Courage and Civility” event. (Sarcastic airquotes: my own.) The many, many news reports about this act suggested it was a truly incredible sum from the second richest man in the world, who – according to recent estimates – gets richer by about $205m a day.

Anyway, once I’d peeled myself off the ceiling, I got busy on the government’s tax calculator. If you’re on the median average UK salary – and you pay your taxes – your take-home pay is £72 a day. Looked at one way, then, Jeff’s benevolence would be the equivalent of donating £34.56 to charity. Have YOU ever donated thirty-four quid to charity? Do you pay your taxes? If so, you’re actually being more generous than Jeff Bezos, who, famously, avoids almost all of his. And yet, where’s YOUR splashy news write-up in all the fine news outlets of the world? Where’s YOUR fawning TV interview? Why does no one refer to YOU as a “philanthropist”?

We’ll come to the obvious answers to those questions shortly, but for now, let’s look at the stage-managed hoopla around these so-called Courage and Civility awards. And yes, that title does make it sound like Jeff just demanded a warehouse operative bring him two inoffensive abstract nouns that were out of copyright. In fact, Bezos announced the initiative last year, shortly after disembarking his little space rocket, possibly sensing a planetary disdain being levelled at the kind of guy who could put himself in zero gravity for four minutes but couldn’t figure out how to treat his workers properly.  …

…  According to what Bezos told CNN, philanthropy “is really hard”. It certainly seems to be for him. Do recall he was only dragged kicking and screaming to the giving-a-shit game, having spent years accruing billions before it was finally pointed out to him that not having some kind of philanthropic arm looked fairly abysmal. In 2017 Bezos asked Twitter users for ideas on how to help the world “in the here and now”, before embarking on a truly committed programme of ignoring every single one of them who suggested paying his workers properly and contributing fair tax.  …

…  So yes, for Bezos philanthropy “is really hard”. What he does – fauxlanthropy – is much, much easier. Moving billions to non-profits you control, effectively awarding yourself tax breaks, buying media fawning with one of the lamest possible sleights-of-hand: these things, self-evidently, are a whole lot easier. What’s hard to understand is why on earth we’re still buying into this obvious bullshit from some of the most selfish people in the world. The poor give a far greater proportion of their money to charity than the rich. I don’t mean to be uncivil, but what is courageous about letting Jeff Bezos pretend otherwise?