Yahoo’s grand plan for Tumblr was to turn it into a “next-generation PDF”
They didn't really get it.
Quartz
Good time to bring this back
me when i know what a pdf is
this is so funny
As a professional web developer with 20 years of experience, let me just say
What the actual fuck
theory: dumb executive understands he receives and has to read a lot of things saying "pdf" on them. doesn't understand what a pdf is, just thinks it trendy. hence thinks he will maybe be able to receive tumblrs for his memos and investment prospectuses